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After Rex Griswold, a former top executive at Nestle Waters, was diagnosed with MSA – a neurodegenerative disease similar to Parkinson – a team of his co-workers rallied to his cause. Together, they created The Rex Griswold Foundation, and asked us to build its website.
Our goals were three-fold: tell Rex’s story, educate on the little-known MSA disease, and solicit donations to fund research for a cure. The site conveys this information in a user-friendly way. Banners on the home page highlight individual sections, and the MSA information was broken down into easy-to-digest pieces. The omni-present Donate Now made it easy for visitors to join the fight, and we painted a picture of Rex to show why is friends came together to help.
Explore the full site, or click to enlarge the select images below.